Unlike traditional MBA and EMBA programs, Bradley University’s Falcon EMBA courses are issues-based, focusing on the most current and pressing challenges identified by managers and executives. Business issues are addressed from an interdisciplinary perspective applying insights gained from theories and applications in accounting, marketing, management, and finance.
Download the Calendar (.pdf) to view the coursework sequence for the current or next EMBA class.
Executive MBA Courses
Within the curriculum, each course is aligned with one or more of 4 Key Competencies: Leadership, Global Citizenry, Critical Thinking, and Strategic Positioning. Courses are grouped below according to their primary competency focus.
Key Competency #1: Leadership
Attracting and Developing Talent
Discuss the challenges of securing talent within your organization including the complexities of recruiting in difficult labor markets. Learn methods to stimulate ongoing talent development including continuous improvement mechanisms.
Dealing with Problem People
Learn and apply approaches, skills, and strategies for understanding and addressing people within the organization who are viewed as “difficult” or “problematic.” In addition, examine inherent human resource and legal ramifications.
Explore the characteristics and themes of successful leadership and learn important interpersonal skill foundations in communication, conflict resolution, and trust-building. Begin personal coaching sessions and participate in an in-depth analysis of your strengths and developmental needs through 360-degree feedback.
Leading Successful Change
Learn the foundations, insights, and skills to effectively challenge the status quo, create new directions, and lead organizations to embrace and successfully implement needed change. Discuss the forces for change and the dynamics of resistance. Examine your personal style of change, and apply change management strategies within your organization.
Understand the process of building cross-disciplinary teams, including on-site and virtual teams, and gain the background, perspective, and skills to help teams reach their performance potential. Receive feedback regarding your current on-the-job approach to team building, with regard to areas in need of improvement and specific skills and actions to focus on.
Key Competency #2: Global Citizenry
Scanning the Environment
Examine the ways in which the external environment contributes to uncertainty in business planning. Discuss the utilization of a conceptual model to organize and frame the discussions of the macro-environment in which a particular business operates.
Global Environment and Issues
Understand the forces that shape the international economy with special emphasis given to leadership issues within a global environment. Learn methods and guidelines for gathering, sorting, and assessing complex global and regional information and how it may inform an organization’s strategies and tactics.
Key Competency #3: Critical Thinking
Acquiring Capital and Making Investment Decisions
Gain knowledge of strategies involved in identifying value-enhancing capital projects. Apply techniques for interpreting cash flow figures, identifying risk factors, and employing risk analysis. Understand strategies for acquiring capital and the impact of capital structure on firm value.
Competition and Pricing
Examine elasticity measurements of market response to price, income, and other influences on competitive structure from commodities to monopoly. Expand your knowledge of pricing strategies based on the competitive environment and price, output, and product development for competition among few firms. Discuss and apply the techniques of Cournot, Stackelberg, and Von Neumann.
Delve into an in-depth analysis of the nature of cost. Understand the techniques for assessing the accumulation of costs incurred in production and the assignment of those costs to products. In addition, learn methods for reduction and management of non-value-added costs.
External Economic Environment
Gain a broad overview of the economic environment in which business firms and consumers carry out individual economic activities. Review the institutional structure, the social goals, and implicit values of the market system and how these establish parameters for how choices are made. Understand how and why business cycles occur and how both monetary and fiscal economic policies impact the business cycle.
Performance Measurement and Control
Apply techniques for the creation of profit plans and learn how to design and use broad-based performance measures. Understand how to identify and control risks that threaten the attainment of objectives.
Key Competency #4: Strategic Thinking
Building Employee Commitment
Examine the key themes and practical approaches, including financial and intrinsic reward systems for enhancing motivation and building high levels of commitment and dedication throughout the workforce. Analyze and apply the key components necessary to develop a culture of involvement and credibility.
Strengthen your verbal interpersonal communication skills and written communication with special focus on utilization of these skills in working with the media.
Creating and Maintaining Customer Satisfaction
Examine your “customer focus” with insights on identification of new customer segments, ways to offer customer value, build brand and corporate loyalty, and how to improve effective and efficient product delivery.
Learn an effective planning framework to integrate strategies within all functional areas of your organization. Examine strategic planning as an ongoing, fluid process that adapts to environmental changes.
Discuss management issues related to providing technology resources with particular emphasis on how product, process, and facilitation technologies impact the development and execution of organizational strategies.
Strategic Positioning and Maximizing Performance
Examine factors that impact different performance measures and create strategies that maximize performance and achieve balance at many different levels: incremental/radical, flexibility/control, resources/capabilities, and growth/continuous improvement.
Discuss topics germane to the current business environment. Topics may vary with each course offering.
Each participant completes foundational courses in accounting and finance before beginning EMBA coursework. Optional skill building courses in the basics of Microsoft Word,® Excel,® and PowerPoint® are available. These courses will be completed at the start of the program.