Baker Hall 322
Ph.D., Organizational Behavior & Entrepreneurship, University of Wisconsin-Madison
M.B.A., Entrepreneurial Skills, Texas Tech University
B.S., Sociology, Honors College Graduate, University of Houston, University Park
Eden Blair has been at Bradley University since 2007. Her work experience includes completing two years of National Service through the AmeriCorps National Civilian Community Corps and working and consulting with various non-profit agencies. She is currently an assistant professor of entrepreneurship and teaches courses in entrepreneurship. As a member of the board of governors for Project Springboard, Eden advises students from across campus on business formation and planning. Eden is an avid knitter and yoga enthusiast. In her spare time, she enjoys traveling, reading, and joining clubs.
Eden teaches courses in entrepreneurial planning, creativity and social entrepreneurship. With a strong belief that all students can be entrepreneurial, Eden teaches students from all 5 colleges on campus within her courses and as modules in other courses. These courses are designed to minimize the risk of failure when starting a business or social enterprise.
Courses Currently Teaching
- BMA 382 Entrepreneurship
- BMA 489 Social Entrepreneurship
- BMA 489 Creativity and Innovation
- BMA 658 Innovation Methods
Research Interests include entrepreneurial cognition, unconscious behavior and legal issues of entrepreneurship.
- Marcum, T. M., Blair, E. S. (2011) Entrepreneurs, startup decisions, and legal implications: How small things make big differences. Business Horizons.
- Blair, E. S. (2010). “Unconsciousness and entrepreneurial behavior” in, Day, M., Staunton, A, and Welpe, I. Neuroeconomics and the Firm. Edward Elgar.
- Blair, E. S., Marcum, T. M., & Fry, F. (2009). The disproportionate costs of forming LLCs vs. Corporations: The impact on small firm liability protection. Journal of Small Business Strategy, 20(2), 23-42.
- Stajkovic, A. D., E. A. Locke and E. S. Blair (2006), “A first examination of the relationships between primed subconscious goals, assigned conscious goals, and task performance”, Journal of Applied Psychology. 91 (5), 1172-1180.
- Baker, T., Aldag, R., & Blair, E. S. (2003). Gender and entrepreneurial opportunity evaluation. Frontiers of Entrepreneurship Research: Proceedings of the Babson Conference, 689-703.
- Day, M., Stanton, A. A., Beugre, C. D., Blair, E. S., Michl, T., Krueger, N. F., Taing, S. (2010). "Next Steps in Brain-based Research and the Firm: From Entrepreneurship to Organization Behavior.” Academy of Management, Montreal.
- Nagy, B., Blair, E. S. (2010). "Accentuate the positive or eliminate the negative: Developing a scale for identifying the assets and liabilities of newness." Babson College Entrepreneurship Research Conference, Lausanne, Switzerland.
- Blair, E. S., Marcum. T. & Fry. F. “The disproportionate costs of forming LLCs vs. corporations: the impact on small firm liability protection” USASBE.. Nashville, 2010.
College & University
Eden is a member of the President’s Committee for Entrepreneurship and Innovation, a cross-disciplinary committee working to promote entrepreneurship across the campus. She is also co-advisor for the Bradley chapter of the Collegiate Entrepreneurs’ Organization
As an ad hoc reviewer, Eden has reviewed recently for the Journal of Small Business Strategy, Journal of Small Business Management, the Academy of Management and the United States Association of Small Business and Entrepreneurship (USASBE). Eden is Bradley’s Affiliate Partner representative to the Central Illinois chapter of the National Association of Women Business Owners (NAWBO).