Special Events Reserve Fund (SERF)

The purpose of the SERF account is to bring higher cost programming to Bradley students. In order to qualify for SERF, it is recommended that an event reach a minimum total cost of $15,000 (including promotion and other costs to support the event) and a minimum expected attendance of 500 people. Examples of programs that have been funded through this account are Craig Robinson, Maroon 5, Joel McHale, Lupe Fiasco/B.o.B and Goo Goo Dolls.

To request funding from the SERF account, you are required to meet with Lauren Sandstrom, Assistant Director of Student Activities, before creating a proposal.

Nature of the Account

The SERF account is a rollover account - if a balance exists at the end of the school year, that amount will be applied to the following year's account.  In order to qualify for SERF, it is recommended that an event reach a minimum total cost of $15,000 (including promotion and other costs to support the event) and a minimum expected attendance of 500 people.

Procedures

Organizations appealing for funds will do so in the following manner:

  1. An initial contact must be made with the SABRC Chairperson and the Director or Assistant Director of Student Activities.  It is important that organizations present adequate information regarding the event so the feasibility of the program can be determined.  If the event passes the initial screening process, the organization will be charged with creating a proposal for the members of SABRC to review.
  2. Budget requests will be considered on a first come, first served basis.  If a budget has been approved but a performance has not been contracted, the money for that program will not be allocated to other SERF events on reserve.
  3. SABRC hearings will then occur with those organizations appealing for funds.  Organizations will be notified of the SABRC decision no later than three (3) business days after the hearing. 
  4. If the event is funded, the organization must contact the Director or Assistant Director of Student Activities immediately in order to begin planning for the event.  Only the Director or Assistant Director of Student Activities can initiate and negotiate contracts.  If the Board votes that a funded program has changed significantly after allocation, the appealing organization will be asked to formally present budget changes and be present for a hearing.
  5. Organizations can appeal for SERF money at any time (pending availability of funds).
  6. Upon completion of the event the organization must attend a mandatory post-event meeting with the SABRC Chairperson and Director or Assistant Director of Student Activities to evaluate the organization's performance in sponsoring the event.