How to make a Gift of Securities

Advantages of Giving Appreciated Stock and Mutual Funds Include:

• Avoidance of capital gains tax.  Any gain in the stock/mutual fund is taxable if you sell it yourself, but not if you give it to Bradley.
• A charitable deduction for federal income tax purposes based on the full fair market value of the stock/mutual fund on the date the gift is made, assuming it has been held long term-one year or more.
• Gift credit from Bradley based on the full fair market value of the stock/mutual fund, not its cost basis.
• In matters of personal tax consideration, donors should consult their financial advisors.

How To Do It – Gifts of Stock

Of the several ways to give stock to Bradley, the best method may be determined by whether you actually hold the stock certificate.

Method 1 – Electronic Transfers

Stock should be transferred to DTC #0141, with further credit to Bradley University, account #1733-3583.  This should be immediately followed (or preceded) by a telephone call to Beverly Walker of National City Investments at 309-655-5455 or 800-322-2212 to inform her that the transfer is a gift to Bradley University.  She will make certain the gift is received and properly credited.

Method 2 – Stock Certificate

If you hold the stock certificate, mail it to Bradley using the following procedure:

• Mail the unendorsed certificate to the Advancement Office, Bradley University, 1501 W. Bradley Ave., Peoria, IL 61625, by certified mail.
• In a separate envelope, mail a signed stock power form, with your signature guaranteed by a commercial bank or brokerage firm, by ordinary first-class mail to the same address as the stock certificate.
• If the certificate is for more share than you intend to give, include written instructions for the University to keep a specified number of shares and we will have a certificate for the remaining shares reissued to you.

Method 3 – Brokerage Account

Bradley has accounts with several major brokers and, in these cases, the procedure is as follows:

• The broker deposits the stock in an account in Bradley’s name. (Check to verify if Bradley has an account, 309-677-3156.)
• The broker calls the office of the Vice President for Business Affairs 309-677-3150 for instructions on disposition of the stock.  Bradley’s tax I.D. #37-0661494.

Note:  you as donor must not direct the broker to sell or hold the stock after the transfer has occurred.  Stock sold by a donor for Bradley is treated as a cash gift, and the donor is liable to any capital gains tax incurred.

In cases where the University does not have an existing brokerage account, you may instruct your broker to follow the instructions outlined in Method 1 above (Electronic Transfers).

Method 4 – No Certificate

Call Bradley University for details.

How To Do It – Mutual Funds

There is no single method to transfer shares in a mutual fund to Bradley University.  Call your fund’s 800 number and ask for instructions on transferring shares from your account to Bradley University.  Most mutual funds require Bradley University to open an account with the fund to accept a transfer.  Usually you must send a letter of instruction, indicating the number of shares and authorizing a transfer into Bradley’s account.  Once the transfer occurs, the University will liquidate that account and a check will be issued to us.  Bradley will consider your contribution equal to the full amount of the value of the mutual fund on the day of the transfer.

Note:  This procedure can take as long as three weeks to complete.

For more information about giving to Bradley University, please contact:

Development Office
1501 West Bradley Avenue
Peoria, IL 61625

309.677.3161 • Fax: 309.677.2516
Toll-free: 1.800.327.7886