You might be using a Web browser that does not support standards for accessibility and user interaction. You should upgrade your browser for a better experience of this and other standards-based sites.
Marketing
Marketing is the backbone of the free enterprise system. It is the process by which the successful contemporary organization discovers the needs and desires of its customers and adapts their products and services to satisfy them. This process requires planning, research and analysis in areas such as product, pricing, promotion and distribution. Bradley University prepares students for this exciting, fast-paced, creative field.
