Dr. Laurence G. Weinzimmer


Dr. Laurence G. WeinzimmerAuthor, consultant and award-winning researcher, Laurence G. Weinzimmer is internationally recognized for his expertise in strategic planning.  He works with numerous Fortune 500 companies, including General Motors Corp., Goodyear Tire and Rubber Co., 3M, Caterpillar Inc., Pennzoil Co., Ashland Chemical, Timken Steel, Coors Brewing Co. and many medium-sized companies on issues relating to strategy, assessment and growth.  Dr. Weinzimmer has published three books and over 60 articles, has served as a member of the Editorial Board for the Journal of Management, and as the Associate Editor for the Journal of Small Business Strategy.

Dr. Weinzimmer teaches the capstone strategic planning course to undergraduates, MBAs and EMBAs, and regularly addresses audiences across the nation and abroad. He has received the Putnam Award and the Rothberg Award, as well as numerous national research awards. In summer 2011, Dr. Weinzimmer was an invited lecturer at the University of Chicago.

“It is not an overstatement to say that Weinzimmer’s research on organizational growth and cultural measurement are groundbreaking,” said one external reviewer. “Professor Weinzimmer’s research has moved the field of strategic thinking to a new level of consideration.”

His book, Fast Growth: How to Attain It, How to Sustain It, has received international acclaim, appearing on both the Amazon.com “New and Notable List” and “Business Best Seller’s List.” Weinzimmer has been featured in several leading business magazines (including Fortune Magazine, Executive Excellence, Entrepreneur Magazine and cover story in Investor’s Business Daily,) where his approach to strategy has been described as “engaging” and “a rarity.” Weinzimmer has been featured on numerous business talk shows including FNN, CNN, and the Business Morning Show.  He was also interviewed by Alan Rothman on ABC, and in 2009 appeared on the NBC Nightly News with Brian Williams. Fast Growth has been translated into three languages. 

Dr. Weinzimmer's book (Weinzimmer, L. & McConoughey, J. (2012).  The Wisdom of Failure: How to Learn the Tough Leadership Lessons Without Paying the Price, Wiley/Jossey-Bass, San Francisco, CA) was a #1 Barnes and Noble Best Seller, Wall Street Journal Best Seller (#3) and Winner of the Axiom Business Book Award Gold Medal for Best Leadership Book in 2013.