Office of Marketing & Communications
Bradley University’s Office of Marketing and Communications (OMC) helps the campus speak with one voice, sharing the Bradley brand through clear, consistent messaging. We collaborate across campus, supporting academics, alumni relations, and more, with services like marketing strategy, media relations, writing, design, event promotion, digital content, and crisis communications.
Not sure where to start? Connect with your division’s Strategic Business Partner or submit a general support request.
Brand Resources
It’s important to maintain brand consistency to support a strong identity and positive experience. Bradley’s Brand Guidelines cover positioning, communications and visual identity. We appreciate you being a brand advocate by adhering to these guidelines.
We have three logo options. Choose the one that best fits your space. Then download the logo set based on how it will be used; digitally, printed or for promotional items. Please reference the brand guidelines above for detailed instruction on logo use.
Centered
Horizontal
Left Aligned
Open the BU Email Signature document and follow the instructions to set up an official Bradley email signature.
The following branded templates are available to support your day to day work. Click on the links below for access.
Google Docs
Flyers, Letterhead, and Report Covers
Open a template or view a quick tutorial video.
Google Slides
Signs, Digital Screens, and Presentations
Open a template or view a quick tutorial video.
Microsoft Office
Canva
Bradley University uses standardized stationery items for all departments to ensure consistency and uniformity with the university’s brand standards; it also helps reduce costs. No other letterhead, envelope or business card designs may be used for official university business or communications unless approved by the Office of Marketing and Communications.
Business Cards
Business card orders are placed online. If you do not have a login, please reach out to your OMC business partner. Turn around for printing is typically one week, and the cards will be delivered directly to your office. Please do not order new business cards until you have used up your current supply. Use university business information only. Your name, title, email, phone, and street address should all be on your business cards. Additional options for college/department/division, mobile number, and fax number are available.
Additional Items
Some small quantity Bradley-branded stationery items may be ordered through General Services, including:
To order these items, email omc@fsmail.bradley.edu with the item name, quantity, delivery address and account number to bill.
Meeting Backgrounds
Download meeting background options
LinkedIn Cover Images
Download LinkedIn cover options
Desktop Wallpaper Images
All requests for promotional and giveaway items should be guided by the Office of Marketing and Communications (OMC). Please contact your OMC business partner for assistance and best practices or Submit a General Request form. Please supply this information on the form:
- Event and/or purpose for promotional item
- Budget
- Date needed
- Quantity
All Bradley-branded promotional items must be approved by OMC. Please allow 2-3 business days for brand approval after submitting your order with a Bradley-approved vendor. If working with your own vendor, it is your responsibility to send the vendor proof to OMC for approval. Proofs can be emailed to branding@bradley.edu.
If you’re ordering anything with more than just a Bradley logo, please work with our office. We can create secondary logos for colleges, schools, departments, centers, and organizations. For any additional content, we can offer guidance aligning materials overall for brand consistency.
Please refer to our Brand Guidelines for any questions or ask your business partner for guidance.
Promotional Item Vendors
Bradley Marketing and Communications uses 4imprint for most marketing and promotional items due to 4imprint’s competitive pricing and quick turnaround times.
Other vendors may also be considered, including (but not limited to) Vista Print or Promo Direct, particularly if 4imprint does not carry a specific item needed for an order.
Bamko offers a range of boutique and specialty items (typically priced between $15 and $40/ea.), which may not always be cost-effective for large orders but can be a good option for select needs.
Logos
See logos section.
Duplicating
Duplicating is an on-campus printing service meant for orders too large to be printed on in-office printers or orders that need special finishing (laminating, cutting, etc). Duplicating also delivers paper to office printers on Wednesdays. Copies take 24 business hours to complete. Jobs that involve special finishing take between 3-5 business days to complete.
Marketing & Communications Requests
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The Bradley University Podcast
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