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Business Analytics
In today’s data-driven world, businesses rely on professionals who can transform raw information into strategic insights. A degree in Business Analytics equips you with the skills to manage complex data, extract meaningful patterns, and drive smart decision-making.
You’ll master quantitative methods and cutting-edge analytics tools, applying them across various industries, and dive deeper into statistical modeling, decision sciences, and economics—while also introducing you to programming languages for data analysis and foundational data science concepts.
With businesses increasingly harnessing vast amounts of data, your expertise will be in high demand. This program prepares you to be a key player in any organization, helping teams make informed, data-backed decisions that shape the future.
Experiential Learning
- Dive into hands-on learning opportunities that bridge theory and practice.
- Collaborate closely with professors to present research at the Bradley Scholarship Expo and professional conferences.
- Gain real-world experience through internships nationwide and a senior capstone project that lets you consult with businesses or government agencies to solve data challenges.
- Master industry-standard tools like SAS Analytics, RapidMiner, and Tableau, and develop essential skills in programming languages like SQL and Python.
- Expand your professional network by joining student organizations like the Bradley Information Technology Students.
- Technology Students (BITS), AI Club, Women in Business, and the Cybersecurity Club—all designed to prepare you for a successful career in business analytics.
Program Details
Required Courses – 27 hrs.
- CS 141 : Introduction to Python (3 hrs.)
- MIS 272: Business Analytics Software and Applications I (3 hrs.)
- ECO 319: Econometrics (3 hrs.)
- QM 364: Decision Support Systems (3 hrs.)
- MIS 374: Database Management and Administration (2 hrs.)
- MIS 471: Business Software and Applications II (3 hrs.)
- MIS 473: Business Software and Applications III (3 hrs.)
- MIS 490: Capstone for Business Analytics (3 hrs.)
Choose One Course of the Following – 3 hrs.
- ML 356: Human Capital in Organizations (3 hrs.)
- QM 326: Business Forecasting (3 hrs.)
- CS 360: Fndamentals of Data Science (3 hrs.)
Career Opportunities
Business analytics majors are in high demand, opening doors to some of the fastest-growing and most dynamic careers in the nation. With this degree, you’ll be ready to excel in diverse roles such as business systems analyst, database analyst, financial analyst, data architect, or scheduler.
Whether you’re crunching numbers, designing data systems, or uncovering insights, you’ll have the skills to thrive in a variety of industries. Graduates of this program step into exciting, challenging positions, prepared to make a real impact in today’s data-driven world.
Minor
Become a capable professional in the growing volume, variety and velocity of data for business organizations. Students will get hands-on experience with data, text and visual analytics. You will learn to understand the results of an analysis in order to strategize and take appropriate organizational actions to further the interests of the firm.
The minor, open to all students, is an excellent way to add knowledge and skills to make you more attractive to employers if you’re considering a career in business.